April 28, 2018
BY Caitlin Delohery IN Relationships
Today, your customers are inundated with more information than ever before. They receive hundreds of emails every day, dozens of text messages, and likely spend a good portion of their time on social media and browsing the internet. Most of them are probably overwhelmed. Everyone wants to communicate with them, and as a result, your customers are getting more and more desensitized to messages. Ignoring messages and information is now crucial to productivity, focus, and happiness. So, how do you cut through the noise meaningfully? How do you deliver solutions to your audience in ways that allow them to hear … Continue reading How to Get Your Customers to Open Every Email and Answer Every Call →
April 27, 2018
BY Caitlin Delohery IN CRM Software
Chances are, you know a lot about building a successful business strategy. But, if you’re reading this article, it’s likely you’re wondering how to apply higher level thinking to the way you integrate your CRM with your existing workflows and to how you collect and analyze your data. Here are five tips for creating a successful CRM strategy. Make sure the CRM data you gather and track ties to larger goals. Start with the big picture questions. What do you want your data to do? Or, to put it a different way: how do you want your data to support … Continue reading How to Build and Implement a Successful CRM Strategy →
March 27, 2018
BY Caitlin Delohery IN CRM Software
Your CRM does so much. It organizes your contacts, streamlines your daily workflows, and automates the heavy lifting of your business. It’s a personal assistant, a project manager, and a savvy marketer, all rolled into one. And, on top of all of that, your CRM can produce the kind of data that helps you run your business better. From website traffic reports to contact response data, from days-to-close metrics to ROI on outreach efforts, your CRM gives you the data that allows you to not only improve your today but maximize your success tomorrow. Here’s how to get great data … Continue reading How to Get Great Data Out of Your CRM →
March 20, 2018
BY Caitlin Delohery IN Relationships, Sales
We all know what it’s like to be on the receiving end of a company’s unwanted attention. You’ve said no again and again or ignored emails and phone calls, but they can’t take the hint. When you’ve gotten annoyed with a company’s outreach, how likely are you to become one of their customers? So, when the shoe is on the other foot, you want to avoid pushing your audience’s annoyance button. Here’s how to be persistent without being annoying in sales. Focus on benefits. You know that your customers don’t want to be sold to. They’ve heard it all before. … Continue reading How to Be Persistent in Sales Without Being Annoying →
March 6, 2018
BY Caitlin Delohery IN Relationships
It’s easy to get distracted by the everyday tasks that keep your business running. You have meetings with your sales team to make sure everyone is aligned on your vision, your product, and your long-term goals. You have financial and operational decisions to make. And there are always more emails to respond to and calls to return. In doing all that work, customer interactions can quickly become just another item to check off of your to-do list. But, your customers are moving fast, too — they are busy, too. They don’t have time to be ignored. So, if you’re forgetting … Continue reading If You’re Not Putting Your Customers First, Someone Else Is →
January 24, 2018
BY Caitlin Delohery IN Relationships, Sales and Marketing
You’re probably familiar with what it’s like to interact with folks who don’t want to be sold to. You can be giving your best pitch or just making small talk, but the only response you get from them is: Your potential customers know when they are being sold to. They know when you have your own goals and needs in mind. The good news is, because they are so savvy, they also know when you are thinking of them first. Here’s how to always be helping in sales. Recognize the signs that they don’t want to talk sales. Before you … Continue reading Always Be Helping: How to Sell to People Who Don’t Want to be Sold →
January 5, 2018
BY Caitlin Delohery IN Relationships, Sales and Marketing
Though the internet has brought us closer to our friends and family and made it easier to build all kinds of relationships, it also gives us a window into the not-so-nice aspects of being human. Let’s face it: a lot of people (and cats) can be jerks. And salespeople aren’t exempt from that — the profession has a reputation for prioritizing money over people. Salespeople may continue to pester prospects after they’ve asked to not be contacted. They may promise the moon but not be able to deliver. And they may make it crystal clear they are thinking of their … Continue reading How to Close More Sales Without Being a Jerk →
December 9, 2017
BY Caitlin Delohery IN CRM Software, karmaCRM News and Updates, Professional Speaking
Looking back on 2017, we here at karmaCRM are excited at all the connections we’ve made and all the learning we’ve done. From our professional speaker interview series to our tips on how to get your team to love your CRM, these popular articles will help you start 2018 on the right foot. 7 Habits of Highly Effective Professional Speakers You already know you have to rock the platform. But to be a truly successful professional speaker, you also have to strengthen your network, grow your business, anticipate the future, and much more. We sat down with some of the … Continue reading The Most-Read Articles of 2017 →
November 17, 2017
BY Caitlin Delohery IN CRM Software, Prospecting
We’re going to let you in on a secret. Most salespeople think they are the cat’s pajamas when it comes to prospecting. But, the truth is, many are driving away their best future customers before they even come through the door. Here are the top prospecting mistakes that are ruining your business. Taking your sweet time to follow up. These days, everything moves at a mile a nanosecond. Your leads are waiting for you to get back to them, and their patience is very limited. If you don’t get back to them quickly, chances are, someone else will. Businesses that … Continue reading Prospecting Mistakes That Are Ruining Your Business →
October 23, 2017
BY Caitlin Delohery IN CRM Software, Relationships
Did you know that over 60% of all CRM implementations fail? Ikr? A CRM isn’t like other tools. It syncs with your team’s workflow, influences how they run outreach, and impacts the ways they pursue sales goals. When a change is this far-reaching, it makes sense that you might meet some resistance from your team. But, you’re here reading this article, and you aren’t going to let your team become a statistic! Here’s how to get your employees to use your CRM. Pick a CRM that’s a good fit. First, you need to make sure you have the right CRM … Continue reading How to Get Your Employees to Use Your CRM →
