September 12, 2016
BY Krista Garver IN Featured Customers
Jess Todtfeld, Founder & President of Success in Media and bestselling author, knows what it takes to get people’s attention. A nationally recognized television producer for 13 years, Todtfeld funneled his naturally ability to captivate audiences into a successful media training business. Now, instead of grabbing attention with hard-hitting news segments, he coaches business executives, spokespeople, and other experts on how to leverage the most out of their public speaking engagements. As a small business owner, Todtfeld is always looking for ways to improve. Success in Media was using an enterprise-class CRM but found that its clunkiness and complexity was … Continue reading Featured Customer: Success in Media →
September 9, 2016
BY John Paul Narowski IN Small Business
The early stages of growth in a company can feel a lot like riding a bike blind – you’re going fast, need help steering, and might faceplant into a pole at any point. Going from a solo operation to a team is infinitely more complex than going from 100 to 101. Hiring slouches early on is downright ruinous, while getting it right … (singing) the clouds part as light pours onto your paper-steeped desk. Your first new hire is an integral “can’t-live-without” cog in your growth machine, your #2. (The same goes for #3 and #4.) Your very sanity depends … Continue reading Tips for Hiring Your First Employee and Growing Your Team →
September 8, 2016
BY Caitlin Delohery IN CRM Software
What are the most important features of your CRM? You’re probably thinking customizable contact fields, analytics, or being able to email from right inside your contact screen. But you’d be wrong. The single most important feature of your CRM is ease of use. A little over 70% of senior executives would trade functionality for ease of use. Too many features can be overwhelming. We may think we need the app with all the bells and whistles, but when we look practically at how we use our software, extra features can really get in the way. Muck up the works. Ease … Continue reading Why “Ease of Use” is the Most Important Feature of CRM Software →
August 29, 2016
BY Krista Garver IN Featured Customers
Before technology caught up to Craig Zelizer’s vision of providing a peer-to-peer network for global changemakers, he started an informal listserv on Yahoo to connect people around the world. Eventually, technology did catch up, and in 2007 he launched PCDNetwork, a worldwide hub for those dedicated to social change. Gathering almost 37,000 professionals and organizations, PCDNetwork gives members equal access to the kind of info that changes careers, lives, and the world: social change funding sources, leading research, job opportunities, and more. As the founder and CEO of PCDNetwork, Zelizer knew that his business had outgrown manual client engagement management. … Continue reading Featured Customer: PCDNetwork →
August 23, 2016
BY Caitlin Delohery IN CRM Software
So, you’ve begun the exciting adventure that leads to your first CRM platform! Awesome! Here’s a beginner’s guide to help you get the lay of the land. What exactly is CRM? You probably know that CRM stands for Customer Relationship Management (that’s probably why you’re reading this blog post!). But what the heck does that mean? Think of CRM as one of those colorful umbrellas that’s big enough to house everything you need to have fun at the beach — your cooler of microbrews, a fine selection of beach reads, and matching beach loungers. Your CRM umbrella contains everything you … Continue reading New to CRM? Here’s What You Need to Know →
August 19, 2016
BY John Paul Narowski IN karmaCRM News and Updates
We launched karmaCRM on April 12th, 2010. Over the years we’ve built cool stuff, had wonderful interactions with our customers, and helped companies grow. It’s been an incredible journey, but something has been missing – the soul of karmaCRM. I picked our name for a reason. 2016 is the year to start living up to it. Let’s walk through the history of how the company came to be, and where we’re headed. Where it all started In 2008, I cofounded a web development consultancy – MetaSpring. I handled the sales, and we were growing. So, I hired my first salesperson … Continue reading Putting the Karma in karmaCRM: Our Commitment to Giving Back →
August 15, 2016
BY Krista Garver IN Featured Customers
Celebrating their 50th anniversary last year, Graphel Carbon Products is a leader in providing graphite solutions for a wide range of industries — they produce and distribute parts that are used in jet airplanes and the electric generators. And in their five decades of success, they have learned that businesses need to adapt to grow. Marketing Manager Aileen Crass knew that Graphel needed to adapt when it came to how they managed their customers. As is common in many organizations, salespeople were still keeping customer data and follow-up schedules on spreadsheets or in their heads. As a former financial advisor, … Continue reading Featured Customer: Graphel Carbon Products →
July 6, 2016
BY John Paul Narowski IN Sales and Marketing
Finding clients is only the first part of the equation to becoming a successful real estate agent. Once you find clients, you need to keep them engaged through the entire home-buying or selling process, so that they ultimately end up buying or selling with you. After closing, continuing to nurture those relationships ensures that they become a source of ongoing referrals after their transaction with you is over. Keeping clients engaged from the time they begin working with you through closing and for years beyond is they to making sure they continue to think of you whenever they or someone … Continue reading How to nurture long-term relationships with clients →
June 28, 2016
BY John Paul Narowski IN Sales and Marketing
Facebook has become the most popular social network on the planet. It would be a mistake to ignore as a lead-generation source, but it’s easy to get lost or intimidated. This guide will help you focus on free tactics that are proven to work. Getting free leads on Facebook boils down to one thing: “Content Marketing.” There are a lot of strategies out there – you may have tried boosting posts, or getting friends and family to like your page. I’ve got news for you: 50 likes from prospects is better than 2,000 likes from people who aren’t your targets. … Continue reading How to Get Real Estate Leads on Facebook →
June 21, 2016
BY John Paul Narowski IN Sales and Marketing
For many agents, referrals are at the heart of their lead-generation strategy. All too often, though, agents think in terms of getting referrals from people in their personal sphere of influence. This is a great tactic, since you are known and trusted by those people; for agents whose sphere may not be so large, it can be limiting. A good rule of thumb is that if you have fewer than 50 people in your sphere of influence – defined as people who know you well, trust you, and would advocate for you to the people they come into contact with … Continue reading The 3 Professionals Who Will Help You Generate Referrals and How You Can Engage Them →
